Recently, I have been very lucky to receive the most beautiful box of books from Ruth Bradford, who owns The Little Black & White Book Project. Ruth is a Bristol-based Mummy and entrepreneur, who publishes black and white animal illustrations for babies and toddlers. She combines her love for animals with her passion as a parent and to share her illustrations with Mums, Dads and little people all around the world.
As The Parent and Baby Coach, I am often asked – with my 1-1 clients and at my London workshops – for recommendations of products to support babies’ learning and these are one product that I could not recommend more!
Each of Ruth’s books are based around a geographical area and are entirely black and white. I received the Britain, Ocean and Africa ones – three of our family’s favourite places. They have drawings of native animals to that region, together with their name, and a black and white image on the next page. Babies can only see in black and white when they are born and it has been proven that stark contrasts help to improve their retina function, an opportunity that reading these books with your little one provide. They are, also, a brilliant way to introduce unusual nouns to young children – I mean, how often do you say the word ‘Peruvian pelican’ to your one year old?! It’s a lovely, fun way to boost their language development though a cosy read and I’ve loved reading them with Rupert. Now, I’m really enjoying introducing Felix to books through these, here he is practising some tummy time!
Research has shown that black and white, being the ultimate in high contrast, registers the strongest on a baby’s retina which in turn stimulates the brain. Strong visual signals to the brain means more brain growth and therefore faster visual development.
As well as her books, Ruth now has beautiful black and white sensory swaddle blankets available. I’m very excited to use mine with my baby boy who is due in May, as they’re large enough to use as a swaddle or breastfeeding scarf; a brilliant, multi-use item. 25% of Ruth’s profits are donated to wildlife charities so, I’m sure you’ll agree, her company is a wonderful one to support; perfect gifts for a friend’s baby shower or little one’s birthday.
It’s brilliant to read of Ruth’s success: last year she won Enterprise Nation Female Start-Up of the Year, a huge accolade and, having used her products with my own son, I can absolutely see why! I wish her every success in the future and am excited to see what she brings out next.
My clients can benefit from a special discount code from Ruth, when attending my events or you can find out more about her lovely business here.